Pregnancy Freebies UK: The Ultimate Guide to Free Baby Stuff & Food Apps (2026)
Going on the path to parenthood is one of the most exciting times in life, but let’s be honest, it is also incredibly expensive. Between buying nursery furniture, stocking up on baby clothes, and panicking about how many children you might eventually have, the costs stack up fast. That is why we have put together this huge guide to pregnancy freebies UK.
When you are expecting, you might be surprised by just how many brands want to give pregnant women and new parents a helping hand. From free nappies to essential pack access, there is a lot out there if you know where to look. Whether you are looking for money off vouchers to help stretch the budget or just want to try out products before you buy, our guide covers it all.
In this post, we’re going to share everything you need to know about claiming free gifts, joining the best parenting club options, and finding more eco conscious options for your little one. We will also look at the best free food apps UK that can save you a fortune on groceries during your maternity leave. Let’s look at the best ways to fill your baby box without spending a penny.
The Big Ones: Emma’s Diary and Bounty Packs
If you only sign up for two things, make it these. They are the most well-known free bounty packs and Emma’s diary packs for a reason. They come full of samples that are genuinely useful for your hospital bag or for testing out different brands before you buy full packs.
Emma’s Diary
Emma’s Diary is a huge favourite among mums to be. When you join, you don’t just get access to medical advice; you get four different free pack options. These are designed to support you right from the first trimester through to the toddler years.
What is inside the packs?
- Mum to Be Pack: You can usually collect this early on. It often contains samples like baby wipes, boots disposable breast pads, and cream for your bump. It is a lovely little treat when you first find out the news.
- Bump to Baby: This is great for when you are getting closer to your due date. It typically includes disposable nappies (usually size 1), laundry samples, and more wipes.
- New Family Pack: This is designed for after baby born and often has samples of Sudocrem or barrier cream, plus useful information on caring for a newborn.
How to get them:
You need to download the Emma’s Diary app. Once you have registered, you will get digital vouchers. You can claim these at a Boots store or Argos. It is worth checking the app before you head out, as stock can vary between stores, and you don’t want a wasted trip when you are heavily pregnant!
Bounty App
The Bounty App is another classic. You might remember seeing expectant mums carrying these white folders around hospitals in the past. Nowadays, it is mostly app-based, but the physical packs are still a major part of the pregnancy freebies UK landscape.
The Packs Breakdown:
| Pack Name | Where to get it | Typical Contents |
| Mum to be pack | Tesco, Asda, Boots | Free samples of stretch mark cream, newborn nappies, baby wipes, and money off vouchers. |
| Newborn pack | Hospital (Maternity ward) | Sudocrem, baby wipes, samples of fairy non bio, and sometimes a full pack of nappies. |
| Growing Family Pack | Via the App (later stage) | Pull ups, food samples, and products for key stages of baby’s development. |
Top Tip: Don’t forget that the Newborn pack also usually contains the physical form you need to sign up for Child Benefit. It’s an essential pack access point for sorting out your family finances, so make sure you grab one from the ward clerk before you leave the hospital.
You can download the app here: Bounty App
Boots Parenting Club
This is widely considered the best parenting club on the high street. If you have a Boots Advantage Card, you should definitely join the Boots Parenting Club. It is not just about a one-off freebie; it is a long-term loyalty booster.
It is not just about free gifts; it is about the points. Ordinary club members get 3 or 4 points per pound, but Parenting Club members get 8 points for every £1 spent on baby products. This adds up incredibly fast if you are buying baby bottles, sterilizers, or nappies there.
What you get:
- Free gifts at key stages: They often offer a free bottle of Aveeno baby wash, breast pads, or a MAM bottle when you first sign up. You simply load the offer to your card via the app and pick it up in store.
- Personalised offers: You will get coupons through the Boots app for things like vitamins, maternity pads, or baby clothes.
- Expert advice: They send out a newsletter that tracks your child’s date of birth or pregnancy week, offering advice relevant to that specific stage.
To join, you just need to link your Boots Advantage Card to the Parenting Club via their website or app. It’s completely free and is one of the easiest ways to get free stuff regularly.
Amazon Baby Wishlist
While not strictly a “club” in the traditional sense, the Amazon Baby Wishlist is a fantastic way to get free baby stuff. It is essentially a gift registry, but with a massive perk for the parents.
How it works:
- Create a Baby Wishlist on Amazon.
- Add products you actually need (prams, car seats, cot sheets, etc.).
- Spend at least £20 on eligible baby items from your list.
- You can then choose a free welcome gift.
The free welcome gift changes often, but in the past, it has included Tommee Tippee nappy bins, baby toys, a full pack of baby wipes, or a high-value nappy cream. It is also a great way to share what you need with friends and family so you don’t end up with five of the same teddy bear.
Free Food Apps UK & Grocery Savings
When you are on maternity leave, your income might drop, so saving on food becomes essential. This is where Free Food Apps UK come into their own. While not exclusively for babies, these apps can save you hundreds of pounds on your weekly shop, freeing up cash for baby products.
Shopmium
If you enjoy collecting freebies, Shopmium is an essential app to have. Shopmium provides fantastic deals on food, drinks, and cosmetics. We’ve managed to get several free tins and pouches of baby food through this app.
How does Shopmium work?
- Browse the discount offers and deals (there are usually several freebies on there).
- Buy the products next time you go shopping at the specified supermarket.
- Scan the barcode of the product & take a picture of your receipt.
- Get your cashback in your PayPal (or bank account) within a few days.
It is brilliant for trying new baby snacks or baby toiletries without the risk of wasting money if your little one doesn’t like them.
Olio
Olio is another fantastic app for the eco-conscious parent. It connects neighbours with each other and with local businesses so surplus food can be shared, not thrown away. You can often find people giving away baby food, unopened formula (check expiry dates carefully), or even baby clothes.
Too Good To Go
This app lets you rescue “Magic Bags” of unsold food from cafes and supermarkets at a huge discount. While it’s a bit of a lucky dip, you can often get fruit, vegetables, and bread for a fraction of the price, perfect for the weaning journey map when you need soft foods for finger feeding. Too Good To Go
Free Nappies and Essentials
Nappies are the one thing you can never have enough of. Before you commit to buying a bulk pack of 200, it is wise to test a few brands to see which ones fit your baby best. Here is how we recommend you stock up on free nappies and free baby samples.
Aldi Mamia
Aldi is brilliant for budget-conscious parents. They have an offer where you can get a voucher for a free full-size pack of newborn nappies.
This is generally for the first size (Newborn), so you need to claim it while you are still pregnant or just after the baby born. You sign up online, they send a voucher, and you redeem it in-store. Their Mamia range is award-winning, so it is a great way to test if they work for your baby without buying a big pack. Check it out here: Aldi Mamia
Pampers Club App
If you prefer branded nappies, you need the Pampers Club app. Every time you buy a pack of Pampers nappies or baby wipes, you will find a code inside the packet.
What you do:
- Scan the code into the app.
- Collect reward points.
- Swap points for coupons, free nappies, or even free Ninjamas pyjama pants for older kids.
From time to time, Pampers also run seasonal offers where you can claim free samples. Current samples sometimes include Pampers Preemie Protection nappies for smaller babies, which they will send directly to you or to hospitals.
Beaming Baby
If you are looking for a more eco conscious option, Beaming Baby offers free baby samples of their biodegradable nappies. You usually have to cover a small postage fee, but you get to try eco conscious option nappies and wipes that are better for the planet. This is a great way to see if biodegradable nappies work for your lifestyle before investing in a full case.
Weaning and Food Clubs
Once your baby reaches around six months, you will start the fun (and messy) process of weaning. There are specific clubs designed just for this phase.
Ella’s Kitchen
Ella’s Kitchen is famous for its colourful pouches, but did you know they have a club? If you sign up to become a “Friend of Ella’s Kitchen,” you get a specialized weaning pack.
This usually includes:
- A weaning journey map to track those first tastes of broccoli and carrot.
- A colourful wall chart and stickers (great for keeping toddlers entertained).
- Discount codes for their food pouches.
- Recipe ideas for cooking at home.
It is a lovely, colourful pack that makes the sometimes daunting process of weaning feel a bit more fun and manageable. Sign up here: Ella’s Kitchen Friend
Cow & Gate Baby Club
The Cow & Gate Baby Club is another excellent resource. They are known for sending out a cute little free gift, usually a soft toy cow or a pregnancy diary, when you register.
Beyond the freebie, their emails are actually quite helpful. They offer advice tailored to key stages of your baby’s development, from pregnancy right through to toddlerhood. Their careline is also very good if you have questions about feeding.
Government Help: Healthy Start and More
It is not just private companies giving away things. There is important government support available for expectant parents and new parents on lower incomes. It is vital to check if you are eligible, as thousands of people miss out on this simply because they don’t know about it.
NHS Healthy Start
If you are on certain benefits or are pregnant and under 18, you could qualify for the Healthy Start scheme. This gives you a prepaid card (it used to be vouchers) to spend on:
- Cow’s milk.
- Fresh, frozen, or tinned fruit and vegetables.
- Infant formula milk.
- Fresh, dried, and tinned pulses.
You can also get free vitamins for you and vitamin drops for your baby. This is a crucial scheme for ensuring you have the essential baby nutrition you need.
Sure Start Maternity Grant
This is a one-off payment of £500 to help towards the cost of having a child. It is usually for your first child, or if you are expecting twins/multiples and already have children. You do not have to pay this back. It is there to help you buy the big things like nursery furniture or a pram. You must claim the grant within 11 weeks of the baby’s due date or within 6 months after the baby’s birth. Find out more here: Sure Start Maternity Grant
Free NHS Prescriptions and Dental Treatment
This is a massive money-saver. As soon as you are pregnant, you are entitled to free NHS prescriptions and free NHS dental treatment.
What to do:
Request the form (FW8) from your health visitor, midwife, or doctor to apply for your Maternity Exemption Certificate. This lasts until your child is one year old. Given the cost of dental work and prescriptions, this is one of the most valuable pregnancy freebies uk offers available. Do not wait until you have a toothache to sort this out!
Bookstart – Free Books
We all want our children to develop a love for reading. Bookstart is a nationwide initiative that provides free book packs to every child in England and Wales. Its goal is to inspire an early appreciation for books, stories, and rhymes among young children.
You don’t usually need to apply for this; it is handed out by your health visitor or at your local library at two key stages:
- Baby Pack: Usually given in the first year. It often contains a couple of board books and a rhyme sheet.
- Treasure Pack: Given when your child is a toddler (3-4 years) to prepare them for school.
It’s a lovely way to start your bedtime story collection without spending a penny.
Your Baby Club
If you find signing up for all these individual sites a bit tedious, Your Baby Club is a great solution. It acts as a hub for lots of different offers. Instead of visiting twenty different sites, you sign up here, and they show you a selection of free stuff.
They often have competitions to win a massive baby box or big-ticket items like car seats. They also give you access to discount codes for major brands. It’s a good “all-in-one” place to look if you are short on time. They also provide a downloadable pregnancy guide which can be handy for first-time mums.
Free Childcare Expansion (2026 Update)
This isn’t a “product” you can hold, but it is the biggest financial “freebie” for working parents. As of 2026, the rules have fully expanded.
- Working parents of children aged 9 months and older can now apply for 30 hours of free childcare (expanded from the previous 15 hours in late 2025).
- To qualify, you generally need to be working and earning at least the equivalent of 16 hours a week at minimum wage, but less than £100,000 a year.
This is huge. If you are planning to go back to work, this government funding can save you thousands of pounds a year. Make sure you check the government website for the exact eligibility criteria and apply in good time before your child starts nursery, as codes need to be renewed every three months. You can apply here: Childcare Choices
Eco-Friendly Freebies: Local Council Initiatives
If you are interested in using cloth nappies to save money and the planet, check your local council website. Many councils in the UK offer free trial packs of reusable nappies or vouchers (often worth £30-£50) to help you get started.
This is often called a “Real Nappy Voucher”. It is a more eco conscious option that many parents overlook. You usually just need to send them a copy of your MATB1 form (pregnancy certificate) or your baby’s birth certificate to claim it.
Overall
Getting ready for a baby is a huge life change, but it doesn’t have to drain your bank account completely. By signing up for these pregnancy freebies uk offers, you can stock up on essential baby items like baby wipes, Sudocrem, and nappies without opening your wallet.
Our best advice? Set up a separate email address for all these clubs. That way, your main inbox doesn’t get clogged up with newsletters, but you still get all the money off vouchers and alerts when a free baby box becomes available.
Remember to ask your midwife or health visitor if they have any packs on hand, as sometimes they have new family pack stock in the clinic. Good luck with the bump to baby experience, it is the most tiring but wonderful time!
